About Us
Frank Israels started Advanced Exercise Sales group in 1985. It started out as a 1-man group representing 4 brands with sales in the state of Florida.
In 1989, Jeff Bond joined the team. Jeff moved from south Florida to Orlando to cover north Florida where he has been representing brands for the last 45 years. At this point, Frank started covering only south Florida.
Over the years, the brands grew and so did the territory covered by Advanced Exercise Sales. We expanded to cover Puerto Rico, Bermuda and the Islands in the Caribbean for brands that wanted help pursuing opportunities in Central and South America with limited distribution.
In 2004 it was time for Advanced Exercise Sales force to grow again. We added Alan Steel, a veteran Florida rep in the bicycle business with over 35 years of experience. Alan covers select retail bike accounts in South Florida plus all the accounts in the Florida Keys and from West Palm Beach north to Cocoa Beach.
He has worked at a few of the premier retail stores and had managed an inside sales team for a few years before joining Advanced Exercise Sales.
For additional information on Advanced Exercise Sales please contact Frank Israels frank@advancedexercisesales.com. For more information about a specific brand in a certain market in Florida please contact that companies representative.
